We produced a series of pop-ups and managed two footprints, a smaller canvas tent and smokehouse container experience for KNOB CREEK™. With 34 stops across 8 states, we had a presence at Best of Boston, Taste of Atlanta, Pig Island NY, and Farm to Fork Sacramento to name a few of the stops. In addition to advancing each festival stop, we managed production crew travel and structure logistics, booking onsite service staff for each pop-up. We coordinated repairs and maintenance of the smokehouse structure in between stops while maintaining, managing, and reconciling tour finances throughout. As the tour came to an end, we created a pop-up guide creative deck for client, inventoried all assets, and managed the handover of structure and contents for long-term storage.
The smokehouse was designed and produced by creative agency, PREACHER under the coordination of SARAH KERRY and built by KARTWHEEL.